Product image 2

I wanted to see what it would look like to take the common approach to advertising. It looks nice and clean but not very interesting and appealing.

I decided to have a play around with forming different shapes and pictures in a child like manner to capture fun and interesting photos. I layed the Smarties onto card and intended on editing out the seperation lines but didn't because I decided I didn't want to use any of these images as the final one. I like these photos very much and think they do bring a very child like aspect into the promotion which would be appealing to kids but I feel as though the packaging is too unfocused on, it all seems to be about the Smarties themselves and it's very important to show the packaging clearly. I liked all of the colours spilling all over the place and knew this was the route i'd take.

 

I found a set up that I liked so started playing around with focusing. After looking at these photos I decided that a different view would be better, one which allowed focus on each of the packets of Smarties.